Business Model

Understanding who we are, what we do, and how we serve our community

Who We Are

MI Supermercado 2, LLC is a privately-owned supermarket company operating in Fort Myers, Florida. Established in 2010, we specialize in food retail with a focus on serving the Latino and Hispanic community. We are part of the Bravo Supermarkets / Mi Supermercado network.

What This Website Is

This website serves as an informational platform for MI Supermercado 2, LLC. It provides:

  • Information about our company, history, and values
  • Details about the products and services we offer at our physical store location
  • A way for customers to contact us and submit inquiries
  • Transparency about our business practices and data handling
  • Legal information including privacy policy, terms of service, and cookie policy

Who Our Services Are For

Our services are designed for:

  • Local Families: Families in the Fort Myers area seeking quality groceries and authentic Latin American products
  • Hispanic Community: Members of the Latino community looking for familiar products from their home countries
  • Food Enthusiasts: Anyone interested in exploring Latin American cuisine and international products
  • Value-Conscious Shoppers: Customers seeking quality products at competitive prices

How We Generate Revenue

MI Supermercado 2, LLC operates as a traditional brick-and-mortar retail business. Our revenue model is straightforward:

  • In-Store Sales: We generate revenue through the sale of grocery products, fresh produce, meats, dairy, and other items at our physical store location at 4031 Palm Beach Blvd, Fort Myers, FL 33916
  • Retail Operations: As a supermarket, we purchase products from suppliers and distributors and sell them to customers at competitive retail prices

This website does not generate revenue directly. It serves as an informational resource to help customers learn about our store and contact us with inquiries.

What This Website Does NOT Do

  • We do not sell products directly through this website
  • We do not charge fees for using this website or submitting contact forms
  • We do not collect payment information through this website
  • We do not display third-party advertisements

Data We Collect

We believe in transparency about data collection. Here is what data we collect through this website and why:

1. Contact Form Submissions

When you submit a contact or inquiry form, we collect:

  • Name - to address you properly
  • Email address - to respond to your inquiry
  • Phone number (optional) - for follow-up if needed
  • Message content - to understand and address your inquiry

Purpose: To respond to your questions, requests, and provide customer service.

2. Cookie Data

We use cookies to:

  • Remember your cookie preferences
  • Understand how visitors use our website (analytics, if enabled)
  • Improve our website functionality

Purpose: To provide a better user experience and improve our website. See our Cookie Policy for details.

3. Automatically Collected Data

When you visit our website, we may automatically collect:

  • Browser type and version
  • Device type
  • Pages visited
  • Time and date of visit
  • Referring website (how you found us)

Purpose: To analyze website traffic, improve our site, and understand visitor behavior patterns.

What We Do NOT Collect

  • Payment or credit card information
  • Sensitive personal data (social security numbers, etc.)
  • Health information
  • Data from children under 13

How We Use Your Data

We use the data we collect to:

  • Respond to your inquiries and provide customer service
  • Improve our website and user experience
  • Understand visitor behavior and preferences
  • Comply with legal requirements
  • Communicate with you if you have requested information

Third-Party Services

We use the following third-party services:

  • FormSubmit: For processing contact form submissions. Form data is sent to our email address (help@supercomercio.org) through their secure service.
  • Google Maps: For displaying our store location on the contact page.

These services may collect data according to their own privacy policies. We encourage you to review their policies.

Your Rights

You have the right to:

  • Request access to your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Opt out of non-essential cookies
  • Contact us with any privacy concerns

To exercise these rights, please contact us at help@supercomercio.org.

Changes to This Page

We may update this business model page from time to time. Significant changes will be noted on this page with an updated date.

Last Updated: January 2026